Bricking It!

Have you got a story to tell?

Editors and journalist are looking for 5 things in a news story, timing, significance, proximity, prominence and human interest.

But that doesn’t mean that you have to wait until you have a story that will affect 10,000 people, or involves an ‘A list’ celebrity before you consider putting out a release. As in life, all things are relative, and what may not be significant to the national press can be of great interest to a specialist trade publication – and to your potential customers.

And sending out regular releases can be good for business, even when the story isn’t being published. If a journalist is researching a story and looking for a source or a quote, you have a much better change of getting a call if they are used to seeing your name associated with the product or service than if if they only hear from you once or twice a year.

Brick PR offers two press release packages for you to chose from, both provide the same standard of excellence, but involve different levels of input from you.

Check and Send: £250

If you can write your own press release then we can distribute it for you. Our media list includes all the key publications, journalists and media for the construction and demolition industries in the UK.

Because we value your reputation as much as our own we check all releases for suitability, accuracy and readability. When you send your release to us we will either approve it and distribute it, or we will suggest tweaks and alterations to bring it up to scratch. Once you have approved the edit it will go out to the appropriate media contacts.

If we don’t think that your news is newsworthy enough to release then we won’t take your money, but we will talk to you, to see what news you have that would interest the media. There’s almost always something going on that will be of interest to someone, our job is just to identify it.

Research, Write and Release: £375

If you think you’ve got a story, but don’t know where to start with telling people about it then the “3R’s” package is just right for you. We’ll make sure we’ve got all the details, pick out the best angle, and write the release, consulting with you at every stage. Only when you are happy with the result does the press release get distributed to the relevant journalists and publications.

Both ‘check and send’ and ‘3Rs’ press releases will also be featured on the press release section of the Brick PR website. All prices exclude vat.

Click here to return to the list of special offers for NFDC members or “>here to be released by BrickPR.